Isabella Schmitt
- Aug 15, 2023
Navigating the Reinvention of Hollywood's “Nepo Babies”
In recent years, we've seen a surge in new buzzwords in the entertainment industry. The latest: "nepo babies."
David Sack
- Mar 15, 2023
The Career-Complementing Side Hustle
SG Senior Account Executive Yuki Klotz-Burwell draws on her experience as a Bookstagrammer to enhance her PR work.
Isabella Schmitt
- Mar 9, 2023
The Alix Earle Playbook
TikToker Alix Earle's rapid rise to fame highlights the importance of relatability in influencer marketing.
Yuki Klotz-Burwell
- Feb 28, 2023
From Likes to Dislikes: Are social media platforms doing enough to protect our mental health?
Are social media platforms doing enough to protect our mental health? We explore tools & next steps to mitigate social media's impact.
Taylor Nossaman
- Feb 16, 2023
The Real Winner of the Super Bowl is TikTok
TikTok positioned itself as the Super Bowl's "second screen," and we explore three brands that had the most memorable TikTok audience plays.
Lesley Gold
- Aug 19, 2021
Why Your Story is Your Most Strategic Asset
‘Help wanted.’ ‘We’re hiring.’ ‘Apply now.’ Businesses across the country are experiencing an extraordinary shortage of talent.
Hannah Williams
- Apr 15, 2020
Pod Save the Remote Leader
You’ve been FaceTiming your friends, Zooming your co-workers, but have you connected with your audiences?
John Cavender
- Apr 2, 2020
Tackling Trade Media: PropertyCasualty360 Editor Denny Jacob on Insurance Media
Trade media presents an opportunity for businesses to tell stories to their target readership.
John Cavender
- Feb 19, 2020
Tackling Trade Media: Bank Innovation Editor Rick Morgan on Banking and Fintech Media
Industry professionals know that the moment-to-moment coverage of their field is not printed in the pages of a national newspaper.